P a s a y I n v e n t o

Social

Benci International

Academy

Client Overview

Benci International Academy is a premier training institute offering professional education in skin, hair, makeup, and nails. Positioned as a high-end academy for aspiring beauty professionals, Benci aims to blend global standards with hands-on expertise, empowering students to build rewarding careers in the beauty industry.

As the brand evolved, they wanted a visual identity that captured the essence of transformation, professionalism, and aspirational growth — values deeply embedded in their courses and student outcomes.

Project Scope

Logo Design: A Symbol of Transformation

The result is a logo that is elegant, modern, and metaphorical — capturing the journey of growth that Benci promises its students.

Internal Branding

We brought the brand to life within the academy environment:

  1.  Wall graphics, motivational quotes, and directional signage that reinforce the brand values and student inspiration.

   2.  Classroom door labels, reception backdrops, and branded learning materials that ensure a cohesive, immersive brand experience.

Marketing Collaterals

We created a full suite of marketing materials:

  1.  Brochures and course catalogs with clear visual hierarchy and aspirational imagery

  2.  Business cards and stationery designed for a clean, high-end feel

  3.  Social media templates that reflect the academy’s premium tone and allow consistent content creation across platforms

End-to-end services in branding, strategy, content, campaigns, production, design, and digital performance.